Hi there! 👋🏻
I'm Sasirin Tanopajaisit but you can just call me Nice. I proudly wear the hat of a UX/UI designer. 👩🏻💻♥️
I believe in a user-centered creative design. Each design has something special that can really make our lives better, adding joy & improvement.
By putting the user at the heart of our creative process, we can truly contribute to making the world a kinder and more user-oriented place. 😇✨
Work Experience
UX/UI Designer at Allianz Ayudhya, Insurance Company
Nov 2023 - Current
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Conducted user research and usability testing to ensure app's experience
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Designed features both UX/UI for insurance agents to track bonuses and benefits
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Improve UX of current core features of insurance sales app to enhance users needs
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Coordinate with stakeholders, BA, developers, QA through entire process
UX/UI Designer at Oho Chat, Startup-Chat Management Software & Martech Solution
Aug 2022 - Sep 2023 (1 Year 1 Month)
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Utilized design thinking process to develop app features, enhancing user experience
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Created main features: Admin Role, Team Collaboration, Auto-Assign, Customer Satisfaction Dashboard, Saved-Reply, Real-Time Dashboard
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Conducted research on app features and engaged with clients to align with user needs
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Redesigned company website to prioritize user needs and highlight product solutions
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Established a comprehensive UX writing system to enhance communication across the company
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Designed engaging graphics for social media posts in collaboration with the marketing team
UX Intern at Zaapi, Startup-E-commerce App
Apr 2022 - Jul 2022 (4 Months)
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Conducted thorough competitor research and analyzed app features, aiding product team in informed decision making
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Identified user flow pain points, leading to targeted improvements and enhanced user experience
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Planned and executed usability tests, refining the user experience and gathering actionable insights
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Drafted precise research questions to guide usability testing and ensure comprehensive user feedback
Executive Assistant at Chem Empire, Chemical Industry
Sep 2016 - Dec 2022 (6 Years 3 Months)
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Led comprehensive marketing strategy development, overseeing branding initiatives and label design
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Contributed to administrative tasks, international procurement, and facilitated business development coordination
Account Executive at Thoth Media, Digital Agency
Jun 2015 - Jun 2016 (1 Year)
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Delivered social media analytics tools and analytical services to clients
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Handled vital client relationships and collaborated with developers to enhance and tailor company products to client specifications
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Devised and implemented effective social media marketing strategies for clients to attain their KPIs
Administration Intern at Green Magic, Nutrition Wholesaler
Jun 2013 - Aug 2013 (3 Months)
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Collaborated with the team to design brochures, websites, and product displays to enhance customer experience
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Gained hands-on experience in understanding the company's backend operations and systems
Academic Experience
Google UX Design
Coursera (Certificate)
Sep 2021 - Jun 2022
Driven by a deep passion for the UX design field, I successfully finished several UX/UI online courses. Now, I'm motivated to explore greater depths as I advance in my new career path.
Interior & Product Design
Chanapatana International Design Institute
Sep 2020 - Jun 2022
I enrolled in the Interior and Product Design course with the intention of elevating my design skills and gaining a deeper understanding of design principles and thinking methodologies, areas that greatly ignite my passion.
BBA - International Business
Chulalongkorn University
Sep 2011 - Jul 2014
I have a strong understanding of business concepts, with a passion for marketing, consumer behavior, and creativity. I've also been actively involved in university initiatives like rural camps, working to enhance lives.
Toolbox 🖌
Skills 🧠
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UX Design (Empathizing, Defining, Ideating, Wireframing, Prototyping, Usability Testing)
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UX Research
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UX Writing
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UI Design/ Visual Design
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Branding/ Marketing /SEO
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Illustration/ Graphic Design
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Website Design
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Product Design
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Agile & Scrum Work Environment
UX Certifications
Personal Details
Birthday 🎂
November 3, 1991
(33 yrs young)
Home 🏡
MBTI 👧🏻
Asoke-Dindaeng rd, BKK.
INFJ